Smaranda Molle
PORTFOLIO
Content Provider
But everyone
calls me
sma
A Little
About Me
I am a content provider based in Brussels. I have been working in advertising for the past three years, right after I graduated with Distinction from a Master in Advertising and Commercial Communication at IHECS.
Work Experience
Agency Work
EFLUENZ EU
June 2024 - Now : Digital Creative Manager
Hilarious Agency
2022- June 2024 : Content & performance strategist
2022 : Creative Intern
Other work
Summer 2021 : Stoemp Shop : Social media manager intern
Summer 2019 : EEAS Bamako : Internal communications intern
Skills & Expertise
Hard skills
Social Media Content Creation
Community Management
Writing and Editing
SEO Copywriting
Creative Copywwriting
Video production
Soft skills
Creative
Motivated and Motivating
Critical and Analytical
Active Listener
Proactive
Content in Positioning
HE2B needed a focal point of communication to have a better image towards their target. That’s how Poulpy was born. Each of his tentacules represent a campus and in the span of 2 years he became all students’ favorite partner.
Content in Gamification
Proximus Enjoy! Concepts : creation of video game concepts based around prizes targeted towards the clients of Proximus.
André Rieu Contest : André Rieu is most notorious for his concerts and particularly for his valse. We decided to create a digital activation where people had to recreate the duo positions by pivoting both dancers.
Proximus Enjoy! Concepts : creation of video game concepts based around prizes targeted towards the clients of Proximus.
Samsung S21 Contest : The Samsung S21's USP is that the phone is unbreakable. So we decided to make it jump on trampolines. The goal? Make sure that the phone never falls.
Content in Social media campaigns
Waouwall
Hilarious Agency
Diamond Europe
The insight is easy just like cooking with Diamond Europe. You can heat (almost) everything with the blink of an eye!
Bic approached us with a straightforward brief: to create an advertisement that highlights their sponsorship of two Belgian professional hockey players and promotes their new Hybrid Flex 5 Razor. The outcome was a relaxed campaign that focuses on their authenticity.
Bic approached us with a straightforward brief: to create an advertisement that highlights their sponsorship of two Belgian professional hockey players and promotes their new Hybrid Flex 5 Razor. The outcome was a relaxed campaign that focuses on their authenticity.
Content in 360 campaigns
A 360° campaign to promote single-parent families in Brussels and raise awareness of the issue among Brussels residents The campaign is aimed at the more than 65,000 single-parent families in Brussels who are particularly vulnerable to poverty. They sometime feel like they need to split into two.
Content in
Newsletters
Hilarious Agency